Product Analysis of Amazon in India-Free-Samples-Myassignmenthelp

Question: Discusss about the Market and Product Analysis of Amazon in India. Answer: Introduction In this report the global company which is chosen for analysis is Amazon.com, Inc. The country which is chosen for discussion is India. Amazon.com is based in Seattle, Washington and the company was founded by Jeff Bezos in 1994. Amazon .com is a cloud computing and electronic commerce company. The company was launched as an online bookstore initially. The company entered the Indian market in 2013.India had billion plus population and 65 percentage of Indias population is under the age of 35. This huge number of youth populace in India and rising amount of purchasing power of people in the rapidly developing country lured Amazon to begin its operation in India. The company produces consumer electronic good, the most popular in India being Kindle e-readers. The electronic goods market in India is one of the largest in the world and it is estimated that this market will reach a value of US $ 400 billion by 2022.In India the current e-commerce market for Amazon is huge and the product l ines that are available to customers are car and mobile accessories, camera and photography, home and kitchen appliances, computer and accessories and many more. In this report SWOT analysis of Amazon in India will be done. SWOT analysis enables an organization to understand its internal strength and weakness and analyze opportunities and threats posed by the macro environment. Amazon started in India in 2012 and since then it has come a long way. The SWOT analysis of Amazon is made with reference to India .Amazon would require to constantly adapt its business model to suit the Indian market as India is a rapidly developing country and the business model or product needs that will suit the Indian economy will be different from that of a developed country(Reddy and Divekar 2014). Swot Analysis Of Amazon With Respect To India Importance of SWOT Every business functions within micro and macro environment .The strengths and weakness of an organization is analyzed using SWOT. The strengths and weakness are internal factors of an organization and opportunities and threats and exposed by the external environment of an organization. The purpose of the SWOT analysis is to make leverage of external opportunities utilizing the internal strength of an organization and to minimize the threats of external environment by focusing to improve on its weakness (Rothaermel 2015). STRENGTH OF AMAZON WHICH IS AN INTERNAL FACTOR 1) Being Pioneer of e-commerce segment in the United States ,Amazon already possess the business intelligence and skills required for expansion in India 2)A huge product line which includes Kindle, home and kitchen appliances ,mobile phone accessories, 3) The company already has the financial strength for expansion in a new market like India WEAKNESS WHICH IS AN INTERNAL FACTOR 1) In order to expand in India ,AMAZON needs to build a robust supply chain for which Amazon has to constantly tie-up with the small shop owners and partner with them 2) Amazon needs to develop a network of deliverers for which the company should have a good logistics system and tie-up with India post and cargo airline Blue Dart 3)It is very difficult for Amazon to operate in a new market like India ,Amazon needs to constantly focus on market research to build tailor-made strategies suitable to serve Indian market OPPORTUNITIES OF MACRO ENVIRONMENT 1) Billion plus populace of India with huge percentage of youth population,65 % of population under the age of 35 2)Rising disposable income of people in the country 3) Demand of consumer electronics good is huge market value is estimated to be around US $ 400 billion by 2020. THREATS OF MACRO ENVIRONMENT 1)Huge percentage of rural population who do not get access to internet 2)People of India still rely on cash more than cards and prefer to buy from physical stores rather than online purchase 3) FDI policy of the country and competition from local e-commerce giants like Flipkart, Snapdeal. Table of SWOT Anaysis of Amzon in India Market Analysis Market Size And Growth The market value of consumer electronics goods in India was US $ 69.6 billion in the year 2012.So the consumer goods market has projected a compound annual growth rate of 24.4 percent from 2012-2022. Market Leaders The market leaders of consumer electronic goods in India are Mirc Electronics Ltd, Videocon Industries Limited, Sharp India Limited ,BPL limited .The consumer electronic goods segment has many foreign players like Sony ,LG and Samsung ,Oppo, Vivo ,Apple sells smart-phones in the country . Concerntration And Distribution Consumer electronic goods are sold by companies like Reliance Digital which sells consumer products of LG, Sony and many more brands in one store. Apart from these physical stores consumer electronics goods are sold online in e-commerce sites like Amazon, Flipkarts (Mishra and Kotkar 2015). Findings (Explanation Of Swot Table) India is a rapidly developing country and the external environment of the country had many opportunities and threats for market expansion of Amazon (Bhansali and Bhattacharyya 2015). Opportunities of External Environment linked with internal Strength The Indian market has more than 65 Percentage of youth population and this huge population is under working age. The disposable income of youth is increasing in the country and the rising purchasing power of youth makes it easier for Amazon to penetrate into Indian market .The youth of India are influenced by the western culture and their hectic work schedule compels them to rely on electronic gadgets. The Indian population has access to the internet and the new trend in the country is to buy electronic goods online as goods are available at a cheaper price in e-commerce sites like Amazon as compared to physical stores. Also home delivery of products and payment by cards make the purchasing experience effortless for Indian customers. Amazon can leverage its internal strength of business process intelligence to capture e-commerce market of India (Gangeshwer 2013). The internal weakness of Amazon, threats of external environment and how Amazon converted this weakness into strength. India has a huge percentage of rural population who do not have access to internet. Physical stores in India, that means owners of small business are protected by the strict Foreign Direct Investment policy of the country which poses restriction for multi-brand retailers like Amazon (Malhotra 2014 ).To combat against this threat of external environment Amazon converted its internal weakness to strength by launching the Amazon Chai Cart team that travelled to cities and partnered with small business owners by offering them Chai or tea and teaching them the virtue of e-commerce. Thus Amazon had many suppliers soon and delivery logistics was built by tie-up with Blue Dart and India post. The Chai Cart teamreportedlytraveled more than 9,400 miles across 31 cities and engaged with more than 10,000 sellers (Laudon, Kenneth and Carol Guercio Traver 2013). Recommendation Market Segmentation And Target Market In this section, a new product for Amazon in the consumer goods section is suggested. The new product that Amazon can sell in the consumer goods section will be a smart phone that would not require a battery. This new product can target multi-segments of the Indian market as the new technological innovation will serve the needs of the billions of people in India who need to charge their smart phones twice a day or need to carry power bank to charge their devices. Batteries of smart phone are damaged often due to overcharging and the need of a phone without a battery is huge. India has one of the largest and fastest growing smart phone markets in the world and soon this technology will be implemented by many market leaders like Samsung or Apple .Amazon can utilize this untapped opportunity be selling a smart phone without battery on its e-commerce site and targeting a multi-segment population of India ranging from youth to old rich to middle class New Product Description The new smart phone will be without a battery and would run by harvesting energy from radio-signals or light and would require almost zero power. Researchers of University of Washington have already tested the prototype of this phone. The prototype lacked data connection or touch screen and could be used to make calls. Radio waves from the base station and electromagnetic vibrations that will be generated in the phones diaphragm when the speaker uses the phones microphone will enable it to make call .This new technology has been tested and it will be possible to soon implement this technology in reality. Price The price of the Phone will be within the reach of Indian customers as smart phones are very popular in India and people are ready to invest money to buy phones. Market skimming price will be introduced in the beginning followed by market penetration. Place Smartphone makers of the world are constantly focusing on development of new technology and soon this type of product will be launched by mobile brands like Samsung, Apple, HTC etc .Amazon can sell these products from these brands in its online platform (Osterwalder et al., 2014). Promotion Once this new technology is introduced in the market ,it will be promoted by all major mobile phone brands like Samsung and Apple using both Above the line sales promotion strategy like mass advertisements ,radio ,newspapers or Below the line sales promotion strategy. Amazon can promote the brand online using digital technology and digital platforms like social media sites of Facebook and Twitter (Khan 2014). Customer Value Proposition The perceived value of the product in the mind of customer is analyzed (Martelo Landroguez et al., 2013). Smart phones are required by the 65 percentage Indian youth for almost everything. In India internet is accessed more via smart phones than by laptops or computers. The huge youth population requires smart phone for almost everything like internet surfing, using apps for reading news ,books etc making calls on Skype or staying active in social media like Facebook or Twitter .So it is frustrating for everyone when battery of their smart phone is exhausted(Arpit and Anand 2013). This market need gap will be met by the introduction of battery-free smart phones powered by radio waves. Customers will not have to face any disruption in their usage of smart phones and the new technological innovation will enable them to have a seamless connection with their smart phones throughout the day (Ding et al., 2013). Justification of the choice of the new product Strenght The product will be battery free and will be powered by radio waves which will satiate the needs of power hungry smart phones of billions of Indian population Opportunities The smart phone users in the Indian market are around 300 million. India is a rapidly developing country and the developed countries have mature markets .Amazon can sell battery free smart phones and meet the power-hungry needs of the smart phones of millions of India populace ( Shahzad and Alwagait 2013). Strength and Opportunity linkage (S-O)-The internal strength of the new battery free phones powered by radio signals can be leveraged by meeting the needs of power-hungry smart phones of millions of Indian users (Vishwakarma, Maurya and Govil 2013). Weakness and Threats of this new product will be development and commercialization of the new technology and threats could be improvement of infrastructure of India to make this phone popular (Sarbah and Otu-Nyarko 2014|). Reference Lists Arpit, L. and Anand, B., 2013. A Study into the Usage Pattern of Smartphone Owners among Students and Service Class.International Journal of Engineering and Management Science,4, pp.187-192. Bhansali, G. and Bhattacharyya, S., 2015. Dynamics and prospects of E-Tail business in India: A qualitative study.South Asian Journal of Marketing Management Research,5(5), pp.36-46. Ding, N., Wagner, D., Chen, X., Pathak, A., Hu, Y.C. and Rice, A., 2013. Characterizing and modeling the impact of wireless signal strength on smartphone battery drain.ACM SIGMETRICS Performance Evaluation Review,41(1), pp.29-40. Gangeshwer, D.K., 2013. E-commerce or Internet Marketing: A business Review from Indian context.International Journal of u-and e-Service, Science and Technology,6(6), pp.187-194. Khan, M.T., 2014. The concept of'marketing mix'and its elements (a conceptual review paper).International journal of information, business and management,6(2), p.95. Laudon, Kenneth C., and Carol Guercio Traver.E-commerce. Pearson, 2013. Malhotra, B., 2014. E-Business: Issues Challenges in Indian Perspective.Global Journal of Business Management and Information Technology,4(1), pp.11-16. Martelo Landroguez, S., Barroso Castro, C. and Cepeda-Carrin, G., 2013. Developing an integrated vision of customer value.Journal of Services Marketing,27(3), pp.234-244. Mishra, S.V. and Kotkar, S.N., 2015. A Study on Current Status of E-Commerce in India: A Comparative Analysis of Flipkart and Amazon.International Journal of Advance Research in Computer Science and Management Studies, ISSN,2327782. Osterwalder, A., Pigneur, Y., Bernarda, G. and Smith, A., 2014.Value proposition design: How to create products and services customers want. John Wiley Sons. Reddy, N.A. and Divekar, B.R., 2014. A study of challenges faced by e-commerce companies in India and methods employed to overcome them.Procedia Economics and Finance,11, pp.553-560. Rothaermel, F.T., 2015.Strategic management. McGraw-Hill Education. Sarbah, A. and Otu-Nyarko, D., 2014. An Overview of the Design School of Strategic Management (Strategy Formulation as a Process of Conception).Open Journal of Business and Management,2(03), p.231. Shahzad, B. and Alwagait, E., 2013, December. Smartphone's popularity measurement by investigating twitter profiles. InInformation and Communication Technologies (WICT), 2013 Third World Congress on(pp. 347-350). IEEE. Vishwakarma, M.L., Maurya, S.L. and Govil, S., 2013. Use of mobile and wireless technology in Indian libraries.International Journal of Engineering and Computer Science,2(6), pp.1799-180

Haitian Music Rara Essay Example For Students

Haitian Music: Rara Essay Dancing is also a very important part of the arrive. These services involve nearly everyone through either the drumming or the dancing. There are two different types of drumming rhythm patterns that are used depending on which sect of Voodoo one is involved with; Radar and Poets. Radar is the most common sect of Voodoo; it constitutes 95% of all practiced Voodoo. This is the Voodoo of the relatively peaceful Iowa, like the family spirits. Poets is the type of Voodoo that westerners tend to think of; it is the Voodoo that involves pin dolls and black magic. In contrast to Radar, it is the Voodoo of the angry, mean and nasty Iowa. During a Poets service, dangerous things occur such as the procurement of sexual orgies and death curses. The now Haitian people were once African slaves under the rule of the French. The Catholic Church wanted to abolish Voodoo, so when the French were occupying the island, up until 1804, Voodoo was forbidden. They would, however, allow occasional dance parties that were, unbeknownst to them, Voodoo services. The African slaves revolted in 1804 and in doing so, they threw the Catholics out of the country by killing the ones who tried to stay. So, the Catholic Church left Haiti and id not return until 1860. During the 56 years when the Catholic Church was not in the country, Voodoo amalgamated with Catholicism; most Iowa were also known as Catholic saints the snake Iowa, Dumbbells, is SST. Patrick and the earth mother, Require, is the Virgin Mary. Through this process, it came about that the Haitian feel that there is nothing wrong with practicing Voodoo alongside Christianity. From 1860 to the late sass, the Catholics came back and fought against Voodoo. The worst of this Holy War was in 1942-43. In the early sass, the Catholic hierarchy decided to change their tactics. They decided that instead of fighting against Voodoo, they ought to work alongside them. Nowadays the Haitian Catholic Church incorporates some of the drum patterns and melodies from Voodoo. Thanks to this co-operation, there has been relative peace ever since. The Protestant Church, on the other hand, did not start sending people as missionaries until the sass. The Protestant Church has a very different viewpoint; they see Voodoo as devil worship. Despite their contrast to the most common religion in Haiti, they still own 7 of 11 radio stations, and conversions to to Protestant Christianity. It is believed that about 15% of Haitian who identify with Christianity are Protestant. By budded what appears to be young people parading very loudly through the streets in an effort to show off their musical ability; it is more than that. As part of the Catholic/ Voodoo amalgamation, Rare began to begin on Epiphany in the church calendar, and runs through until Easter. It is about men establishing a masculine reputation through performance while parading down the streets in a boisterous manner. It is also a way to collect money; they stop for noteworthy people and perform for money much like buckers in North America. The performances include the WA and Rene dancing and singing, the baton majors Juggling batons, or possibly even machetes. The costumes are known for the flash and sparkle they give when the batons twirl due to the amount of sequins and colors involved in the costume. Each costume shows a mix of a lot of different festivals and carnivals from all over the Caribbean. Having said that, it is actually very much religious in ways that the other Caribbean festivals and carnivals are not. Each Rare band is associated with a Iowa; each band is usually asked to be formed y that Iowa. In fact, the Rare itself is a gift to the Iowa. In the middle of the procession there is a ceremony going on for the Iowa of the Rare band. At the same time, they are heating-up their instruments. Sometimes, they go to the cemetery so they can ask permission to capture zombie spirits recently dead so that they can help to heat up the band. This is a very complicated ritual. .u7cca1a81d7308cd3a0fe4b96208eeb95 , .u7cca1a81d7308cd3a0fe4b96208eeb95 .postImageUrl , .u7cca1a81d7308cd3a0fe4b96208eeb95 .centered-text-area { min-height: 80px; position: relative; } .u7cca1a81d7308cd3a0fe4b96208eeb95 , .u7cca1a81d7308cd3a0fe4b96208eeb95:hover , .u7cca1a81d7308cd3a0fe4b96208eeb95:visited , .u7cca1a81d7308cd3a0fe4b96208eeb95:active { border:0!important; } .u7cca1a81d7308cd3a0fe4b96208eeb95 .clearfix:after { content: ""; display: table; clear: both; } .u7cca1a81d7308cd3a0fe4b96208eeb95 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u7cca1a81d7308cd3a0fe4b96208eeb95:active , .u7cca1a81d7308cd3a0fe4b96208eeb95:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u7cca1a81d7308cd3a0fe4b96208eeb95 .centered-text-area { width: 100%; position: relative ; } .u7cca1a81d7308cd3a0fe4b96208eeb95 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u7cca1a81d7308cd3a0fe4b96208eeb95 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u7cca1a81d7308cd3a0fe4b96208eeb95 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u7cca1a81d7308cd3a0fe4b96208eeb95:hover .ctaButton { background-color: #34495E!important; } .u7cca1a81d7308cd3a0fe4b96208eeb95 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u7cca1a81d7308cd3a0fe4b96208eeb95 .u7cca1a81d7308cd3a0fe4b96208eeb95-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u7cca1a81d7308cd3a0fe4b96208eeb95:after { content: ""; display: block; clear: both; } READ: History of Music Education: Greek, Roman and Egyptian EssayThe Haitian that practice Voodoo associate with the Jews because when the Haitian were African slaves, the Europeans expressly considered both Jews and Africans to be devil worshippers. This works into the Rare because many bands will perform elaborate passion plays about the suffering and death of Jesus, while others will make straw dummies of either Judas, or a generic Jew, and imitate what the Pharisees did to Jesus dragging him through the streets and beating him and at the end of it they burn the doll, as opposed to Jesus hanging on the cross. In a different version of Rare, it is believed that Rare is actually a Jewish festival that the Haitian continue in order to keep ancestral Jewish traditions alive. In addition to the history and Jewish comparison, these Rare festivals are thought f in a military sense; they are thought to be the military branch of a particular Voodoo society. Not only do they have rather extravagant musical bands and are competing with the Rare bands that might be around them, but they also have ranks. It is very hierarchical; they have Presidents, Colonels, Majors, Captains, and so on. This is believed to have originated from the peasant armies of the eighteenth century; marching bands accompanied them. For this reason, and as a reason all to its own, Rare is also a political activist festival. It is in the context of Rare that Haitian make their views on everything from and erosion to massive migration, unemployment, poverty, famine, dictatorships and so on. Because Haiti is religiously free, like Canada, this religious festival is the perfect outlet for opinions and beliefs to be expressed. They express themselves a lot through their lyrics. They express their views on politics in the local community usually, but sometimes they also express their views about the national situation. Because of their large otherwise. There is a spectrum of different types of Rare bands; they can be anything from simple to very complex. On the simple end of the spectrum there is a capable (voice only) and also charily-pee (foot bands). The foot bands stomp the tempo of the song in a marching rhythm. On the complex end of the spectrum, there are bands that use brass musicians and instruments from comps (popular music) and achieve national reputations because of it. These bands often play catchy melodies at very high volumes. Somewhere around the middle of the spectrum we find the typical Rare orchestra. This orchestra is made up of three drums, three bamboo instruments called bonbon or a few sonnet (metal horns), a grand mount of percussionists playing small, hand-held instruments, and lastly, a chorus of singers. Alongside the Rare is a set of performers (Mac ¶ Jon) or kings and queens (WA and Rene) who dance for money. Rare drums are most commonly made of goatskin and tuned by adjusting the small pegs located along the body. The three types of Rare drums are the Manama, Kate and bas. The Manama and Kate of are also used in the ceremonial drumming, however, the bas replaces the Essen due to the portability and lightweight needed for the Rare that is not provided by the Essen. The Manama and Kate are both single-headed drums that use a rope across the shoulder to keep them strapped to the body. The bas, on the other hand, is a round wooden frame much like a cross-stitch frame with a goatskin top; it is a hand-held instrument. The bonbon/evasion are pieces of hollowed out bamboo with a mouthpiece fashioned at the top. They are cut to different lengths to imitate a range of sounds. Each player has one note, so the combination of players improvise together until they find a pleasing short melody that is catchy and easy to play. To ensure they stay soother in timing, they also use long sticks to hit the bonbon making the instrument both percussive and melodic.

Important Tips For Your Big Sleep Essay

Important Tips For Your Big Sleep EssayThe best essay topics for the Big Sleep essay topics are those that have some kind of consistency. They will follow a pattern, and you can let the essay pick up in the middle, making a story out of the variations in the pattern.What I mean by this is that the essay can contain variations in many different sleep phases. You can use the same examples of the sleep cycles, and the stories can be embedded in the section. So long as the consistent pattern remains, the essay is easier to write and easier to read. Thus, the essays on sleep are better if they have the consistency of a cycle.If you have your very own Big Sleep trivia or day dream that you want to share with the college admissions committees, all you need to do is follow the pattern. If you can find patterns in real life that relate to what you have experienced in your sleep cycle, you can use them to shape your essay in an interesting way. This is just one of the points you can use to boo st your Big Sleep essay topics.An example of a good essay topic could be if you are a child and you dreamed that your mother was kidnapped. Then, when you awoke, you woke up in a strange house and realized that your mother had been kidnapped. Of course, that dream was almost always related to your sleeping cycle. So, in order to make the essay more interesting, you could make your mother's abduction story start as if it were a waking dream.Perhaps your favorite childhood memory is one of you dreaming about the different sleep cycles you have gone through throughout your life. Perhaps you have experienced many of the same cycles in your life. In order to add variety to your essay, you can simply make it a story that involves all your sleep cycles.Perhaps you will find that the Big Sleep essay topics you write are already included in many college admissions essays. That is fine. Just use your 'family sleep cycle' story to make it more interesting.As you can see, the Big Sleep essay to pics you use will not have to be too complex. In fact, you can create a thread in your essay by just using the basic versions of the sleep cycles described above. All you have to do is find a consistent pattern.The best Big Sleep essay topics are those that have consistency built into them. To write an effective essay, you must be able to find patterns in your life, and those patterns should be used to shape your Big Sleep essay topics. So, if you need help with your essay, make sure you look for the Big Sleep essay topics you can use to make your writing seem more interesting.

The Women of Brewster Place1 Essay Example For Students

The Women of Brewster Place1 Essay (Introduction): Throughout her novel, The Women of Brewster Place, Ms. Naylor emphasizes the importance of sister hood by showing how the women are strengthened by their relationships with one another and proving that men are not necessary to their survival or happiness. Thesis: The strengthening of women through other women is illustrated by Matties role as a daughter to Miss Eva, a sister to Etta Mae, and a mother to Lucielia. PARA 2: Miss Eva Turner plays a vital role in Matties life by taking her in during her loneliness and destitution and treating Mattie and Basil as if they are her own family. PARA 3: The sisterhood between Mattie and Etta Mae is illustrated by each womans willingness to help the other through their most trying times. We will write a custom essay on The Women of Brewster Place1 specifically for you for only $16.38 $13.9/page Order now PARA 4: Ironically, Mattie is a more effective mother figure to Ciel than she proves to be to her own son. Conclusion: Mattie touched the lives of Ms. Eva, Etta Mae and Lucielia. The role Mattie played in each womans life was critical. Mattie has will always be an African American woman whose words and actions are grounded in reality. Together these women do what one woman could not do aloneremove pain. The Strengthening of Women through Other Women in The Women of Brewster PlaceGloria Naylors book, The Women of Brewster Place, focuses on seven black female residents of the dead-end street, Brewster Place, and the interweaving of their lives. As they cope with living in a racist and sexist society, they encounter further abuse from their own husbands, lovers, and children. One of the main characters, Mattie Michael, brings love and special attention to the lives of many of the women of Brewster place. She is a rich, cocoa woman who defies her overprotective to take man who was pure t emptation. Pregnant and disowned, she makes the instinctive decision to live without a man and invest all her love back into her child (Gottlieb, 1483). However, the spoiled son who results causes her to lose her home, and she is left heart broken and destitute. Left in the lurch by her errant son, Mattie becomes an anchor for many of the other women of Brewster place. During the course of her lifetime, Mattie comes to know three women- Miss Eva Turner, Etta Mae Johnson, and Lucielia Louise Turner- who all impact her life in a distinct way. Throughout her novel, Gloria Naylor emphasizes the importance of sisterhood by showing how the women are strengthened by their relationships with one another and proving that men are not necessary to their survival or happiness. The strengthening of women through other women is illustrated by Matties role as a daughter to Miss Eva, a sister to Etta Mae, and a mother to Lucielia. Miss Eva Turner plays a vital role in Matties life by taking her in during her loneliness and destitution and treating Mattie and Basil as if they are a part of her own family. When Mattie first meets Miss Eva, she and her son are homeless and Mattie is at the end of her rope. Mattie, a single young mother, had been living alone with her son in a boarding home and working a minimum wage job to make ends meet. When she wakes up one night to find Basil, her son, crying and bleeding from a rat bite, Mattie leaves the run down apartment with her son and all her belongings, determined to find somewhere permissible to live. Mattie comes across Miss Eva just as she is deciding to give up her search and take a bus back home to her parents. In her disarray she circles Miss Evas block twice and is startled when Miss Eva calls out asking Where is she heading with that pretty red baby (Naylor, 30). Miss Eva shows concern for Mattie even in the very first moments of their time together. She is ab le to read the confusion and weariness in young Matties face and she immediately offers her assistance. Mattie is somewhat startled by Miss Evas appearance and forwardness. Miss Eva is an old woman with European features, yellow skin with watery blue eyes, but she speaks with a black voice. Her many inquiries about Matties circumstance cause Mattie to ponder the womans intentions and she acts rather awkward towards her. However Miss Eva, underneath her overbearing manner, is kindhearted and generous and she recognizes Matties present need. Miss Eva looks at the way Mattie holds her child and she understands (3). The old woman realizes that Mattie is young, alone, and at that moment, homeless. She reaches out to Mattie and eventually extends to her an invitation to stay in her home for the night. Mattie accepts the invitation and immediately Miss Evas motherly treatment of Mattie and Basil begins. As they are entering the house Miss Eva takes Basil from Mattie and coos and talks to t he baby and Mattie as if she has known them for years (32). The entire night she refers to Mattie as child and handles the Baby as if he were one of her own. She prepares a home cooked meal of pot roast, oven-browned potatoes, and string beans for Mattie and she insists on feeding the baby while Mattie enjoys the meal. Miss Eva offers to let Mattie live in her home for as long as she likes for no charge and she willingly accepts the company of Basil for her granddaughter. Mattie, who has grown to be untrusting because of her past experiences, eventually finds herself opening up to this woman whom she just met. Miss Evas compassion is a sudden relief that comes just in time for Mattie. For the first time in a several months Mattie is not alone and she has someone with whom she can share her life, her thoughts, and her struggles. Miss Eva too is pleased by the newfound companionship and together the women begin to reveal their lives to one another. In the abashed fashion of the old, M iss Eva unfolded her own life to Mattie, and without realizing she was being questioned, Mattie found herself talking about things that she had buried within in her. The young black women and the old yellow woman sat in the kitchen talking for hours, blending their lives so that what lay behind one and ahead of the other became indistinguishable (34)In the short time that the women spend together that night, they form a lasting bond that is superior that of any friendship. In the years that follow, Mattie grows to accept Miss Eva as a mother figure to her and her son. Miss Eva provides them with a home, food, and the loving care that a mother would provide for her children. Miss Eva expresses a great deal of concern for Mattie and her happiness. She questions Mattie about her social life and her love life. She even questions Mattie about the way she raises Basil arguing that Basil is spoiled and that he needs a bed of his own. Miss Eva meddles in Matties life just like a real mother , but she only does it out of love and concern. Although Mattie is often angered by Miss Evas interference in her life, she can never feel anything but love and gratitude for her. At times when Mattie gets frustrated she remembers Miss Evas age and the short but precious time they have left together. Mattie finds it very to imagine facing the loss of another mother (39). Miss Eva is truly a mother to Mattie. She shows her so much love and acceptance and gives her so much at a time when she has nothing. When Miss Eva passes, Mattie remains in the house with Basil. She knows Miss Eva wants her spirit to remain in the house through the memory of someone who was capable of loving it as mush as she had (40). Through her kindness and love, Miss Eva gave Mattie a chance to survive and live a fulfilling life in the company of those she cared most about. The sisterhood between Mattie and Etta Mae is illustrated by each womans willingness to help the other through their most trying times. Ett a Mae is the only person Mattie confides in after her pregnancy. After she leaves her home, her mother, and her father, Etta Mae is the only person Mattie can turn to. When Mattie arrives in North Carolina for the first time, Etta Mae is waiting to greet her. Knowing that her friend has been through a lot of pain in the past months, she offers her nothing but kind words and gentle humor. Etta Mae helps Mattie take her mind off of some of the pain by joking lightheartedly about her babys appearance and his potential. Etta proves her loyalty to her friend simply by being there for her. She has long become bored with her current location and circumstance and she plans to leave and go to New York, but instead she stays and waits for Mattie to arrive and get settled. Etta Mae lets Mattie know that she was ready to leave months ago, but when Mattie wrote and said she was comin, she stuck around to see her settled with the baby (27). Etta put her friends needs before her own concerns. She recognizes how important her presence is to her friend right now and she sacrifices her own happiness to stay and console Mattie. Etta even invites Mattie to come along with her to New York but Mattie turns down her enthusiastic invitation. Etta Mae stays with Mattie six weeks to help with the baby and make sure Mattie is settled. When she does finally leave, she leaves Mattie eight cases of condensed milk and coupons for fifty pounds of sugar. Etta Mae is not much more well off than Mattie but she still does everything in her power to provide comfort and assistance to her friend. Later in the novel, Etta Mae visits Mattie on Brewster place but this time it is Etta Mae who is in need of a friends encouragement. Etta Johnson has traveled through many major cities in search of the good life and the right man and by the time Etta comes to Brewster place her dreams have been dissipated in her pursuit of good times (Hairston, 1484). Mattie welcomes Etta into her home with open loving arm s. Her searching and traveling have defeated Etta Mae but she finds almost instant relief in the presence of Mattie. When she enters Matties small apartments she breathes deeply from the freedom she finds in Matties presence. There she has no choice but to be herself (Naylor, 58). During the course of their lives, Mattie and Etta have taken totally different roads but they still managed to maintain a deep friendship. Even though Mattie doesnt approve of many aspects of her friends lifestyle, she remains loyal to her. Mattie is never judgmental; she accepts Etta Mae and all of her faults. She gives her a place to stay and they share life stories and humor with each other. When Etta attends church with Mattie, she is not as much interested in soul searching as she is in searching for a man. Etta happiness still remains in men. Thus, she finds herself listening, not to the reverends sermon but to her old instincts telling her to lasso someone who can support her in the style that compl emented the type of woman she has fought all these years to become (Hairston, 1484). Despite admonishment and warning from Mattie, Etta engages herself with the good reverend who proves to be just as much a man of the world as of the cloth. When Etta comes home with her dreams of marrying the respectable preacher sordidly ended, she finds Mattie was waiting up to meet and comfort her (Gottlieb, 1483). Matties love for Etta is unfailing, like that of a real sister. Etta realizes that no man can ever offer her the type of love and loyalty that Mattie has given her. She has loved one man too many and even though she comes to Brewster place defeated, she finds light and love and comfort in the friendship of Mattie (Aull, 1; Naylor, 74)Ironically, Mattie is a more effective mother figure to Ciel than she proves to be to her own son. However, Matties failed relationship with Basil teaches her valuable lessons that help her to be a more effective mother on Brewster place. Matties mistake w ith Basil is that she uses him to fill a void. She loves the fact that he was solely dependent on her and that her bed hasnt been empty since Basil was born (38). Mattie spoils Basil to the point he would always has to have his way. He knows his mother will always be there for him, and because of that, he takes advantage of her. Mattie is determined not to make the same mistakes she made with Basil with Ciel. It is hard for Mattie to watch the turmoil and sadness Lucielia has to encounter in her love life. It is like watching her child suffer. However, Mattie lets Lucielia take control of her own life and learn from the consequences as well. She never tells her what to do, she just listens and gives her support. When Lucielia questions Matties approval of her, Mattie shoots back a loving but uninvolved answer, Its your life, honey (91). .u6c57bf8c03250526c8344b72ef077947 , .u6c57bf8c03250526c8344b72ef077947 .postImageUrl , .u6c57bf8c03250526c8344b72ef077947 .centered-text-area { min-height: 80px; position: relative; } .u6c57bf8c03250526c8344b72ef077947 , .u6c57bf8c03250526c8344b72ef077947:hover , .u6c57bf8c03250526c8344b72ef077947:visited , .u6c57bf8c03250526c8344b72ef077947:active { border:0!important; } .u6c57bf8c03250526c8344b72ef077947 .clearfix:after { content: ""; display: table; clear: both; } .u6c57bf8c03250526c8344b72ef077947 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u6c57bf8c03250526c8344b72ef077947:active , .u6c57bf8c03250526c8344b72ef077947:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u6c57bf8c03250526c8344b72ef077947 .centered-text-area { width: 100%; position: relative ; } .u6c57bf8c03250526c8344b72ef077947 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u6c57bf8c03250526c8344b72ef077947 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u6c57bf8c03250526c8344b72ef077947 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u6c57bf8c03250526c8344b72ef077947:hover .ctaButton { background-color: #34495E!important; } .u6c57bf8c03250526c8344b72ef077947 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u6c57bf8c03250526c8344b72ef077947 .u6c57bf8c03250526c8344b72ef077947-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u6c57bf8c03250526c8344b72ef077947:after { content: ""; display: block; clear: both; } READ: Tradegy in Greek Literature EssayEver since Lucielia moves to Brewster Place, Mattie shows concern for her in a motherly fashion.. When Ciel is abandoned by her man in a time of suffering, Mattie takes on a more active role as her mother and Lucielia gains from Mattie the determination to survive her time of tribulation. Lucielia loses her only child to a tragic accident. The death of her daughter is devastating to her. Not only does she lose her daughter, but her selfish, incompetent boyfriend and father of her child abandons her as well. Lucielias unfortunate circumstances leave her literally dying of grief and rage. She completely gives up her will to live, and until Ma tties intervention, she is close to death. Mattie is also grief stricken by the death of Lucielias daughter, but it is hurting her more to watch someone who she has accepted as her own daughter put herself through such physical and emotional turmoil. Matties love for Lucielia, whom she calls Ciel, is evident even before the childs death through her constant concern about Lucielias situation with her boyfriend. Her love is now demonstrated by her unfailing attempts to nurse her daughter back to health. Mattie refuses to sit back and watch Ciel kill herself. Mattie cries out a prayer and desperate to protect her young, surges into Lucielias room. While Ciel moans, Mattie rocks her back to life. Mattie rocked her out of that bed, out of that room, into a blue vastness just underneath the sun and above time. She rocked her over Aegean seas so clear they shone like crystal, so clear the fresh blood of sacrificed babies torn from their mothers arms and given to Neptune could be seen like pink froth on the water. She rocked her on and on, past Dachau, where soul-gutted Jewish mothers swept their childrens entrails off laboratory floors. They flew past the spilled brains of Senegalese infants whose mothers had dashed them on the wooden sides of slave ships. And she rocked on (103). She magnificently wrestles Ciel, dying of grief, back to life (Gottlieb p.1484). Matties motherly love and commitment heal and renew Lucielia physically and mentally. Author Felice Aull comments,It is Matties intervention and her ability to place Lucielias grief in a historical context and to know it as one more instance of murdered dreams in a long history of such murders that undergirds her life saving and healing intervention (Aull, 2) Mattie takes on the role of a mother when she nurses Ciel back to health. Mattie treats and nurses Lucielia as if handling a newborn(Naylor, 104). She gives Lucielia the determination to live and she does. For the first time since her daughters death Lucielia cries. However, Mattie is overjoyed because she knows the tears will endand morning will come (Naylor, 105). Mattie touched the lives of Ms. Eva, Etta Mae and Lucielia. They all needed eachother. The role Mattie played in each womans life was critical.All these women vary in age and personal background. However, what they do share is a common oppression and, more importantly, a spiritual strength and sense of female closeness. Mattie was the backbone of these women. All the women found light, love and comfort in the friendship of Mattie. Mattie has will always be an African American woman whose words and actions are grounded in reality. Together these women do what one woman could not do aloneremove pain. Black Writers: A Selection of Sketches from Contemporary Authors, Gale, Second Gottieb, Annie. Women Together. The New York Times Book Review, August 21982 pp. 11, 25. Rpt. in Black Literature Criticism. Ed. Shoaron Malinowski. vol.106. Hairston, Loyle. The Women of Brewster Place Review. The New YorkTimes BookReview, July 10 1983 pp.12, 15,20. Rpt. in Black Literature Criticism. Ed. Shoar on Mailinowski. Vol. 1o6Naylor, Gloria. The Women of Brewster Place. New York: Penguin, 1983. Naylor, Gloria: The Women of Brewster Place: A Novel in Seven Stories 2 Mar. 2000 *http://www.endevor.med.nyu.edu/lit-mes/webdescrips/naylor1155-des-.html*Bibliography:

The 8 Best Places to Hire Expert Freelance Writers

You’ve committed to content marketing. You’re excited about the potential. Then you realize†¦ How am I going to write all this content? Combine writing with creating visuals, formatting the blog post, creating a downloadable content upgrade, and promoting the post. That’s a lot of work. By hiring freelance writers, you can take a lot of that work off your plate and focus on marketing the content instead. In this post we’re looking at 8 places where you can hire freelance writers as well as a few tips on what to include in your job ad. The 8 Best Places to Hire Expert Freelance Writers Click To Tweet Social Media LinkedIn Social media can be a good place to start the hunt for freelance writers. Using not only your personal network but only tools like LinkedIn’s Profinder. You can also look for freelance writers in your space by searching for â€Å"freelance writers + [industry]†. For example, here are the results when I type in â€Å"freelance writer + SaaS† Twitter Many freelance writers are also active on Twitter, so you should consider doing a quick search for some writers in your industry. Searching for industry-specific hashtags with â€Å"freelance writer† will help you identify talented writers in your space. Online Freelance Websites The trouble with trying to find writers on social media is that it can take a long time to find someone qualified. This means you’re going to spend time and energy vetting writers that are far below your writing standards. Some freelance writing websites do that work for you by building a network of qualified freelance writers. Constant Content Cue the shameless self-promotion: we think Constant Content is flippin’ great. Joking aside, I truly do think a content writing service can be a marketer’s best friend. That’s because finding, vetting, hiring, and managing writers is tiresome–and Constant Content makes the entire process a lot easier. You can buy exclusive rights to pre-written content, request custom content from our top writers, or send out a job ad to our entire pool of writers and let them come to you. On the Find Writers page, you can see top writers by industry or use keywords to search for writers with specific experience. Upwork Of course, we can’t forget to mention Upwork. They are a massive freelance platform and boast several thousands of active freelancers. Finding and hiring writers is quite simple because you can use categories and other filters to narrow down the results. The drawback here is that Upwork doesn’t vet their freelancers. From their eligibility page: â€Å"with a few exceptions, most everyone over the age of 18 who has an Internet connection can apply to join.† Again, this means you’re going to waste time sifting through low-quality writers. Job Boards The previous 4 places to hire writers mostly focus on outbound hiring. In some cases, it may make sense to also do some inbound hiring. Inbound hiring simply refers to putting out a job ad and letting writers apply to the project. Indeed Indeed is one of the largest online job boards. While it traditionally focuses on permanent hiring there is also a place for remote and freelance hiring. Rather than just posting a job ad, consider searching for writers as well. There close to 18,000 resumes uploaded to the site with the keyword â€Å"freelance writer†. More Places to Find Writers to Hire While those are the conventional place to hire freelance writers, they aren’t the only places to find writers. Large publications Look at who is writing for the biggest publications in your industry. Many top freelancers use these publications to gain credibility and exposure. If you’re going to attempt this strategy, simply visit the publication and find the author bio on a popular article. Here is an example from Forbes. By click through to the author bio, you can get some additional info about the author and some contact info. Social trending tools In a similar, but different approach, try using social trending tools to find writers behind the most popular articles on a topic. For example, tools like Buzz Sumo let you search for the most popular articles for a certain term. Here is a screenshot showing the top articles in the past year for the term â€Å"content marketing†. What to Include Your Job Ad In order to attract quality writers, you need to have a quality job ad. Type Why is it important to define the type of content needed? Because copywriting isn’t content writing. Copywriting isn't content writing. Click To Tweet Writers can be skilled in one area and struggle in another so it’s important to clarify the type of content right up front. At Constant Content, we have a multiple different services to help you find the right writer for the right content, including a copywriting service, blog writing service, product description writing service, and more. Free Actionable Bonus: Looking to outsource your content writing? Get the complete guide to finding, vetting, and hiring freelance writers Topic Clearly, a good job ad should outline the topics a writer would be covering. Price It’s no secret that you pay for quality, and most skilled writers won’t give a job advertisement a second look if they don’t see a budget listed. Timeline Style, experience, and pricing are moot if a writer doesn’t have the availability to turn around an article within your timeline. Writing Job Ad Template XYZ corp produces novelty beer cozies. We would like to bring on 2-3 writers to produce articles aimed at increasing brand awareness as well as driving readers to our product pages. Project Details: We want you to write articles aimed at the key pain points and benefits of beer cozies. What We’re Looking For: Track record of producing high-quality content (please provide samples) Willingness to learn about our product and customers Strong attention to detail Application: To apply, please send us 2 relevant samples along with a short bio. Building a Writing Team Developing a system for hiring content writers requires some upfront work. But the result is that you can easily scale your content marketing without sacrificing quality. There are few better ways to improve your content marketing than by building a team of writers. Interested in hiring freelance writers? Create your free Constant Content account today.

The invention of the Airplane essays

The invention of the Airplane essays Orville and Wilbur Wright invented the Airplane on Thursday, December 17, 1903. These two brothers change history forever. Because of there great deal of passion and motivation we could travel at a faster speed all over the world. Of course that many inventions have there advantages and disadvantages. The airplane had and still has many ups and downs but we could try to over come these things and just try to see the positive side of this great invention. The Wrights Brothers had a good childhood. There parents tended to travel a lot so they got to know different places around the United States. As a young teenager Wilbur got hit with a bat across his face while he was ice skating. at the moment it didnt seem as if he was really hurt but later on he began to be affected with nervous palpitations of the heart which excluded the recognition of the idea of his parents, of giving him a course in Yale College. For the next four years, Wilbur stayed at home, suffering from a depression as from his heart disorder. During this time, Wilbur cared for his mother Susan, who was dying from tuberculosis. During the year 1900,1901,1902,1903 Wilbur and Orville decided to start working on a project together. They decided to put there hands into building the worlds first Airplane ever. At the time, it seemed a great deal of skill would be necessary to fly, so they found a great deal of practice would be necessary. Wilbur initially proposed to build a 150 foot tower with a pulley at the top. A rope, attached to the glider, would pass over the pulley and be tied to a counterweight, supporting part of the weight of the craft. Wilbur believed this arrangement would permit the pilot to practice the skills needed to fly even if the craft was not yet fully airworthy. Octave Chanute wisely recommended against this course of action, instead encouraging the brothers to find a place with lots of san ...

Where the Heart is essays

Where the Heart is essays Novalee is unlucky. She's seven months pregnant, homeless and headed to California for an unknown reason. Her dreams of houses, family and love seem far away. Willy Jack wants money. He craves boozes, sex and freedom. He finds himself jobless, with a pregnant girlfriend, and a beat up Plymouth destined for California. In the Billie Letts novel, Where the heart is the American dream involves family, friends, and material goods. Both Novalee and Willy Jack are in search of their dreams, the success of which relies on the decision they make along the way. Family is an important part of Novalee's dream. Novalee's childhood was filled with sadness. Her mother deserted her when she was young and thereafter, she bounced between foster homes until she met Willy Jack. In Willy Jack, Novalee believes she finds love. To her disappointment she does not. However, she finds happiness the baby that they made. Her baby becomes center of strength and her good fortune. "She ran her fingers across her navel and thought of the baby attached to the other side of it, imagining it could feel her touch so that it might even reach out to her." Page 53. Americus brings Novalee, the love and family she wants. Willy Jack sees family as an obstacle to pass in achieving his dream. He has a narrow view of his life. He desperately wants money and believes nothing else matters but it. Willy does not realize that he needs the love of others to help him through life. Willy passes up the option of family early on his quest for his dream. He deserts his pregnant girlfriend in the parking lot of a Wal-Mart. Leaving her with only $7.77 and the clothes she is wearing. "She could see herself running, calling his name- the parking space was empty, the Plymouth gone. He was going to California and had left her behind..." Page 16. Willy's desire for money compels him to ditch his family. Novalee cherishes the help and support friends provide du ...